The WAT-AAH! Challenge Results: Massachusetts (2009)

Nicole- Good Golly Miss Blondie- had been hearing all of the raves about The WAT-AAH! Challenge, and just had to try it out for herself.

The setup...

Nicole placed the WAT-AAH! next to his little cans and next to the juices to see what he would do.Curious he was, this is him inspecting the WAT-AAH! asking, "What is this?"

The results...

"Okay, so not only did he choose the WAT-AAH! over the soda and juice but her sat there and drank it like it wasn't out of the ordinary. When I asked him what he thought he said, "Its plain water, but mama, can you buy me this kind from now on? I like the bottle." So all in all I'd say this was a success and WAT-AAH! proved the challenge to be right!"

The WAT-AAH! Challenge Results: California (2009)

Rhea- Mommy 23 Monkeys- Took The WAT-AAH! Challenge with her 3 sons a.k.a "The Monkeys!"

The Set Up...

"I put our WAT-AAH! in the fridge next to some strawberry soda. I’m sneaky like that…

I actually had to tell the boys to get out of the fridge and wait for the drinks to be cold. They wanted them BAD!"

The Results...

After holding them off for about an hour, Mr. A. grabbed his WAT-AAH! He said: “mommy. This just tastes like water. It’s plain. It’s good.”

So I took the bottle from him and read the back (which was our favorite part…reading the fun stories on the bottles). Then Mr. A. went around the rest of the day, “look at my muscles! I’m STRONG-AAH!!”

All three of my boys drank all four bottles of WAT-AAH! in one day. They had a ton of fun doing it, too. This was no boring water, that’s for sure!!"

Challenger #122, Indiana

Sheila- Sheilacakes- Took The WAT-AAH! Challenge with her son Noah.

The Results...

The WAT-AAH! was really refreshing and tasted great. Noah loves it. He kept asking for more WAT-AAH! It felt good knowing I was giving him something healthy and fun to drink.

Challenger #115, Texas

Brandie - Free Sample Freak - took The WAT-AAH! Challenge with her kids.

The Results...

The only way for me to get my kids to drink water is by buying the flavor pouches that you add to it. Needless to say I was very excited for us to take this challenge! My kids drank up the WAT-AAH! so fast, they really enjoyed it! The bottles are very colorful and fun which was very appealing to them and they love to say WAT-AAHHHHH! LOL. They don’t even say the word “water” anymore..it’s “Mom..can I have some WAT-AHHHH!” HaHa!

Challenger #114, New Hampshire

Brandi - Happily Blended - took The WAT-AAH! Challenge with her kids.

The Results...

Once the WAT-AAH! was chilled, AJ was able to pick out his own color bottle of WAT-AAH! and he chose orange. He opened up the bottle and took a sip. Hubs and I stood there watching, waiting, anticipating a response of “that’s not juice, me want juice!” and the response never came. AJ took his bottle of WAT-AAH! and went into the living room to watch his PBS Sprout while drinking none other than water…

This was a wonderful day because we finally found a product that is purely water but has a label good enough to deter a juice addict toddler from his normal habits of over drinking juice. Next we had to test this product on my daughter, who is almost 7 and yes she can read. She read the label because we refused to tell her what it was, we wanted her to try it without knowing. Miss Ki, being the lover of reading she is, read the label and found out it was purely nothing other than WATER in that WAT-AAH! bottle but she loved the wrapper and the words on the label so much that she brought it to school!!

Challenger #113, Alabama

Kelli - Three Boys and a Dog - took The WAT-AAH! Challenge with her kids.

The Setup...

"My kids claim to hate water! I know they really don’t, but they prefer ANYTHING else: juice, kool aid, soft drinks, tea, even milk. When I was contacted about reviewing WAT-AAH! I could just imagine the fight. :-) So, when I received them, I stuck them in the fridge to get cold then called my older boys in after supper for a treat. :-)"

The Results...

"Tripp (9) – Tripp drank the Energy drink. He took a big swallow, squinted his eyes in concentration and said, “Hmm… same as any other water!” Mom Says to readers “That might be true, but he drank the entire bottle :-)

Zack (7) – Zack had the Brain drink. He took a very small sip, lifted his lip and said in a very dissappointed voice, “SAME WATER!! Don’t taste like nothin’!” (yes, we need to work on grammar.) Mom said, “Oh how would you know? You only had a sip, try again.” He then took a larger swallow and exclaimed, “TASTES LIKE BRAIN JUICE!!” Mom Says to readers “He also drank the entire bottle!"

See where I am going with this? Yes, it is just water but the interesting labels got my kids drinking them! To me, that is what matters!

Challenger #112, Virginia

Angie- My Four Monkeys- Took The WAT-AAH! Challenge with her kids.

The Results...

We received four bottles of WAT-AAH! along with cool stickers and tattoos that the kids loved! The drinks were a hit with Caitlyn. She is old enough to appreciate the health benefits of water. We've had discussions about this before, and after reading the labels, Caitlyn kept reminding us all to drink more WAT-AAH! She really liked the bottle design and the label design, she even refilled her bottles a few times with water and re-used them. Caitlyn thought it was really funny that the front of the label said "Drink more WA-TAAH!", but when you looked through the bottle to the backside of the label it would say something clever like "Grow STRONG-AAH!" or "Get SMART-TAAH!" 

John David appreciated the cool colors too! Overall, the kids enjoyed the new look of bottled water, especially Caitlyn. Even Daddy tried out some WAT-AAH!

Challenger #111, North Carolina

Jeanette- Found Not Lost- Took The WAT-AAH! Challenge with her girls.

The Results...

"First off, they knew what they were doing when they said these were designed for children because my girls were immediately attracted to the packaging. My girls liked how you can see another message on the back of the front label when you look at it from the back. They got a kick out of that one!!"

Challenger #110, Texas

Nessa- Ramblings of a Texas Housewife- Took The WAT-AAH! Challenge with her kids.

The Set Up...

When I got the 4 bottles of WAT-AAH! in the mail, my kids would not leave the package alone. They were attracted to the bold colored packaging. So I chilled the WAT-AAH! and let them choose which bottle each wanted. I was ready for the comments about no flavor, it is not sweet, add something to it.

The Results...

"It's so refreshing" and "Now that cools me off" Yeah, my kids are all into the grown up sayings.

But later I expected for them to come down from it's new to it's just water. NO! Dinner and they wanted the WAT-AAH! instead of tea we were having. And the next day the let down of "what there is no more WAT-AAH! in the fridge?" Well, I am glad to know they were happy drinking water than the sugar and preservatives in so many other kid friendly drinks!!

Challenger #109, Maryland

Kristen- Goodie Goodie Gumdrops- Took The WAT-AAH! Challenge with her family.

The Results...

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The first things I noticed upon opening the box were the design and logo. The bottles are sleek with clean lines, easy for a little one to hold. The bright, neon colors and "big mouth" logo are simple yet appealing. They literally scream kid-friendly. As soon as I opened one of the bottles from the box to sample, my curious son came right over to snatch it!

I took the remaining bottles of WAT-AAH! on our trip to the beach so I could try them out with my 3-year old niece and 10-year old nephew.

My niece, who loves orange juice so much that my sister-in-law has to dilute it with water, went straight for the WAT-AAH! Body, intrigued by the neon pink label. She drank the entire bottle while we were playing in the sand.

My 10-year old nephew - who plays football and drinks Gatorade almost daily - was wise enough to know it was plain water but he admitted the concept and name were pretty cool. He drank the bottle of WAT-AAH! Bones while we were out and about with nary a complaint!

Challenger #108, Michigan

Deb- Just a Mom's Take on Things...- Took The WAT-AAH! Challenge with her girls. She was interested to see for herself which beverages my girls preferred when the choice was left completely up to them.

The Set Up...

"It didn’t take but a few seconds before they were begging and pleading to be able to drink some. And I actually said no – I wanted to wait a little bit until the novelty wore off and they could make that choice without the initial excitement playing into it.  So I stuck them in the refrigerator for a few days."

The Results...

So fast-forward a few days and after their afternoon snack, I let the girls pick what they wanted to drink. All three of them immediately chose their bottles of WAT-AAH! and eagerly started drinking!

They didn’t finish the bottles in that first sitting, which didn’t surprise me. What’s nice about the re-closable bottles is that they could then take them outside or stick them in their bike bags to take around the block to stay hydrated while riding their bikes. And, considering that a lot of the draw is the actual bottle itself, I simply have saved the bottles and re-filled them with purified water from our refrigerator as needed. Those bottles have even accompanied us to the beach – where my 6-year-old found that the empty bottles are helpful when needing a way to transport shells home!

Challenger #107, California

Ana- Bonggamom Finds- Looking for ways to "wean" her kids off the sweet stuff, she decided to take The WAT-AAH! Challenge!

The Results...

"From the first moment they saw our sample WAT-AAH! bottles, the kids were fighting to drink them. With those bright colors and bold designs, the bottles are certainly eye-candy for kids! Mine thought the cartoon of the kid with his mouth open was absolutely hilarious. So it's not surprising that even though the fridge was stocked with juice and chocolate milk, they all asked for the WAT-AAH!

WAT-AAH! is a great way to get your kids drinking more water. It's healthy and refreshing..... and kids find it hard to resist that ultra-cool bottle design!"

Watch the kids' reactions HERE!

Challenger #106, Florida

Erin- The Mom Buzz- Took The WAT-AAH! Challenge her kids.

The Results...

"My sons did love the WAT-AAH!, when given that option compared to milk. I stuck a straw in it too, which made it uber-special for them. And it made me feel good that they were well hydrated this hot, hot summer. Plus, by encouraging them to drink water!

I know at Play Dates many moms bring juice boxes. So convenient - but so full of sugar. I would love to load a cooler with these instead!!

Challenger #105, Virginia

Michelle- Stuttering Shell- Took The WAT-AAH! Challenge with her two kids.

The Setup...

We put our bottles of WAT-AAH! in the fridge & let the kids "have at it." We had juice boxes, milk, orange juice, sweet tea & WAT-AAH! stashed in the fridge and every time the kids went in the fridge they chose the WAT-AAH! over anything else!

The Results...

"At dinner, they would both exclaim they wanted WAT-AAH! and sometimes small arguments ensued because they both wanted the same bottle! Who knew that kids would actually fight over something good for them?!

I knew that the product would be a hit with my two children -- I didn't realize that it would be that big of a hit, though. They absolutely enjoyed drinking WAT-AAH!... What I do know is that I am one happy mom because time & time again my children chose water over the sugary drinks. And, even to this day {because we are out of WAT-AAH!} they are still choosing water as their preferred drink of choice!"

Challenger #104, Missouri

Stefany- TO.BE.THODE.- Took The WAT-AAH! Challenge with her kids.

The Setup...

I had to convince the kids that the bottles that had been sitting in a truck all day was just a bit too warm to try at the moment. After what seemed like an eternity (really wasn't, but kids asking every 5 minutes if they can have some really can drag time), I opened the first bottle up and gave some to each kid.

The Results...

They all sat and drank it like it was the best thing ever. I have to say here, because it is my favorite thing right now, Johnny, my 3 year old, sounds so adorable saying WAT-AAH! It makes me want to buy more for that simple reason. But, there is so much more... When you add things that help their brains and bones, that is a winner to me! How great would it be for your kids to reach for a bottle of WAT-AAH! after school before a can of soda or a glass of sugary juice? WAT-AAH! is so appealing to kids that they will do just that!"

Challenger #103, Pennsylvania

Karrie- Mommatudes- Took The WAT-AAH! Challenge with her family.

The Setup....

When I got the 4 bottles of WAT-AAH! in the mail, the kiddos would not leave the package alone. They were attracted to the packaging. So I chilled the WAT-AAH! and let the kiddos choose which bottle each wanted.

The Results...

DD chose the pink one (because "Pink is for princesses." And yes, she is wearing a princess dress for the photo.) DS drank the orange bottle - 'Bones' formula. I chose the green bottle, 'Energy' formula, and Hubby drank the blue bottle - 'Brain' formula!

We all enjoyed the water - EVEN the kiddos! And because my DS associates it with 'kid' packaging, he is requesting it for his school lunches. EVEN BETTER! No sugary drinks!!!! And honestly, as a mom and former clinician, I am whole-heartedly behind their campaign, Stop Sugar! There's no time like the present to get kids involved in a healthy lifestyle and to help them do their best in school!"

Challenger #102, Texas

Crystal-Simply Being Mommy- Took The WAT-AAH! Challenge with her kids. "If your children are anything like mine, they will take soda, a juice box or milk over water anyday! I thought that it was worth a shot!"

The Results...

"My oldest son Rylan who is 3 was the first one to the refrigerator.  As soon as he saw the WAT-AAH! bottles he was very curious and asked what it was.  I told him it was WAT-AAH! and he immediately (much to my surprise) asked if he could have one.  I let him pick which one he wanted and being all boy, he chose the blue which was WAT-AAH! Brain.

After Rylan tried it and kept drinking it, I thought I’d give it a shot to see what it tasted like. I figured it had to have some kind of flavoring or something because normally he won’t drink just water. I was very surprised to find out that in fact it did taste just like water.

The children have been requesting WAT-AAH! over their normal juice boxes. They were outside playing hard the other day and both of them each had their own bottle of WAT-AAH! 

I’d say The WAT-AAH! Challenge was a success!  I am happy to see my children requesting something that is very good for them!"

Challenger #101, Michigan

Elizabeth- A Nut in a Nutshell- Took The WAT-AAH! Challenge with her kids, knowing the importance of keeping them hydrated. "Kids are especially active now that school is starting, and they need to stay hydrated to focus on schoolwork, and to participate in sports and other after school activities."

The Setup...

"I put four bottles of WAT-AAH! in the fridge along with the milk, orange juice, lemonade and pop."

The Results...

"I saw my son head to the fridge, he said, "What the heck?", grabbed a bottle of WAT-AAH! and took off. He drank three of them that same day, which prompted me to run for the last one so I could try it myself!

If you're having trouble getting your kids to drink water and want to make sure they stay hydrated... I don't think they could really resist this. WAT-AAH! takes the boring out of water. I'll bet your kids will think so too!!"

Challenger #100, Louisiana

Nicole- Bless Their Hearts Mom- Took The WAT-AAH! Challenge to the water park to try out with her kids.

The Setup...

"We froze our bottles overnight so they would stay nice and cool during the day out. When you have a very active 2 year old and a 78% humidity day, water and electrolytes just seem to go together.

As you can see, we had no problems getting her to drink the water- she LOVED it!"

The Results... 

"She obviously could tell it helped her as every time she's start to get overheated, she'd come sit down on our blanket and chug some of the WAT-AAH!

My daughter had fun handing out the WAT-AAH! fake tattoos and decals to some of the kids at the park- the kids liked the cool decal, and their parents were interested in hearing about water that is GOOD for your kids!"

Challenger #99, South Dakota

Tammy- Three Different Directions- Took The WAT-AAH! Challenge with her kids.

The Results...

She LOVED the bottles and the message on them. She chose the "Energy" and "Brains" to try (which she drank just before her biology test lol!)

When I tasted WAT-AAH! for the first time, in comparison with the filtered water we have from our fridge dispenser, I thought it tasted a lot better.

So while my kid is saying "Oooooh these bottles are so cool! I love reading what they say on them"; I'm saying "WAT-AAH! is ultra pure water containing the right amount of essential ingredients such as magnesium, electrolytes and oxygen to help maintain children's health."