The Results...
My 16 year old opened the fridge and went,
"Woah, what's this!"
Now this is the boy that swears by energy drinks and a water bottle caught his eye. I don't understand how packaging can make a product work but it does. If it were a plain bottle in the fridge there isn't a doubt in my mind he would have passed right by and grabbed a Pop or an Energy drink. But that bottle stopped him cold.
Then when he saw the label read Energy he was sold!... hook, line and sinker!
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